Wednesday 28 January 2015
Funding from leading global investment firm to be used to accelerate further development and global rollout of ClickTale’s leading Digital Customer Experience technology for enterprises
TEL AVIV, Israel, January 28, 2015 — ClickTale, a leader in enterprise Digital Customer Experience (DCX) Management, today announced a $35 Million investment led by leading global investment firm KKR, with participation from Amadeus Capital Partners, Viola Credit and other existing investors. ClickTale offers a full enterprise-grade SaaS solution that allows customers to actually see how visitors are interacting with their website. ClickTale’s visualization layer eliminates the guesswork in identifying points of friction and has proven its capability to help marketers significantly improve engagement and conversion. ClickTale delivers significant ROI to customers in a short timeframe and is utilized by a global customer base, including many Fortune 1000 companies, such as Home Depot, Tele2, Sears, Adobe and Walmart.
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