GreenRoad Technologies provides driver safety and risk management services to commercial and consumer vehicle fleets. Its service combines in-vehicle hardware with tailored algorithms and integrated web applications that continuously rate driving skills and behaviour, providing real-time feedback to drivers, and arming fleet managers with sophisticated tools for monitoring and improving fleet performance. By reducing agressive driving and unsafe manoeuvers, GreenRoad significantly reduces crash incidence and severity, and improves fuel consumption by as much as 10%.

Amadeus invested in GreenRoad because it believes that it has established the leading, low-cost product in the fast-developing safety and fuel efficiency telematics market. With a leading technology platform, and a subscription-based business model, GreenRoad is poised to grow quickly and profitably.

Amadeus first invested in the Series ‘C’ round in 2008, joining existing VC investors, Virgin Green Fund, Benchmark Israel, and Balderton Capital, and participated in the 2009 Series ‘D’ round led by DAG Ventures. The funding from this investment round will be used to expand the company's sales and marketing efforts and help develop next generation products and services. Pat Burtis is a director on the Board of GreenRoad.